Monday, December 15, 2008

A Holiday Postcard

This is my final project for Art 223, AKA Intro to Typography.

ASSIGNMENT: Create a layout for a holiday postrcard by interpreting a poem, song or short story with a holiday or winter theme. You may only use type to accomplish this. No illustrations or photographs allowed! If you must illustrate, use letterforms to do so.

REQUIREMENTS:
-Strong conceptual interpretation of a holiday/winter poem, song or short story
-You may only use TYPE to design the layout. No illustrations or photographs!
-Needs a headline/title, subhead and a text block.
-Must be accomplished using Adobe Illustrator.

SIZE AND FORMAT:
-Single-sided, 5" x 7" postcard size
-Final printed and mounted on a 8 1/2" x 11" black matte board.

COLOR:
-Full color (CMYK)
-Whatever best communicates the concept.

Welp, here is what I came up with:




Anyone who has a decent taste in music will agree that "Baby, It's Cold Outside" (originally written by Frank Leosser) is one of the best duets and Christmas/Winter season songs of all time. :)

My goal here was to keep the mood of this postcard simple and classic, just like the tone of the song, as well as clever, just like the song's concept. I've always thought this song was so simple but so fun to listen to and just really freakin' cute. It always puts me in a good mood. So, I wanted this design to be really clean and easy to understand but with a fun little twist.

I'll let you guys find the "twist" yourself (to my surprise, not everyone sees it right away while others see it the instant they take a glance). I'll give you a hint though: Everything the woman says in this duet is on the left and everything the man sings back to her is on the right.

Hope you like it! If not, well.... you know it doesn't matter TOO much to me. Especially because I'm pretty happy with this one! :)

Tuesday, December 2, 2008

Designing a piece for ASS.

Welp, it's been a different type of challenge for me this time as a graphic designer. Never before have I ever had to come up with an idea for anything remotely close to ASS. Yeah, that's right. ASS. As in A+ Survival Supply.

The first round/rough drafts of the logo designs: